Entire operation and setup handled by the brand
Site survey, startup kit, training, vendor rates and delivery onboarding all come from us. You are not assembling this on your own.
Start a Milky Ma franchise from ₹3.50 Lakhs + GST. A 100 sq. ft. outlet, 2-person team, and a menu led by our signature Rose Milk.
₹3.50Lakhs
Total investment + GST
Enter your details to receive our official franchise brochure, store unit ROI workbook, and territory availability for Madhya Pradesh.
Why Us
Small footprint, short menu, and a support system that already runs more than a thousand outlets.
Site survey, startup kit, training, vendor rates and delivery onboarding all come from us. You are not assembling this on your own.
The outlet is designed to cover itself from the first month, with the investment back in six to eight.
3.50 Lakhs plus GST for the whole package- a hundred square feet and two people, not a restaurant build.
Carried by a menu that sells through the morning milk peak, the afternoon snack hours and the evening one.
The menu
A short menu on purpose. Fewer items means faster service, less waste and a kitchen two people can actually run.
Investment Breakdown
No hidden design fee and no separate training charge. Interior fit-out is the one cost quoted separately, because it depends on your shop.
One time. Brand, training and territory rights.
₹2,00,000
Full kit- everything needed to open the shutter on day one.
₹1,50,000
Total investment
Plus GST, per outlet
₹0
₹1,75,000
Interior is done by the franchisee and depends on the shop size and the requirement. Quoted separately, so it is not part of the 3.50 Lakhs above.
Sales & revenue forecast
Illustrative monthly performance across three store scenarios—then run your own numbers through the interactive calculator.
Official projections by store size (profit is after all running costs).
Take away (100-120 sqft)
₹0
Net monthly profit
QSR (200-300 sqft)
₹0
Net monthly profit
Casual dine-in (300-500 sqft)
₹0
Net monthly profit
Projections, not a guarantee. Actual turnover depends on location, footfall, operating hours and store management.
Calculate your returns
Estimated counter revenue per day
Estimated net profit / month
₹83,100
40% margin— recovers the ₹3,50,000 franchise investment in 4 months.
Your costs
Every figure here is editable — these are only the values the calculator opens on.
Running costs
% of sales
Per month
Milky Ma charges 0% royalty. Royalty percentage can be adjusted to compare against other franchise models.
Franchise support
Everything here is included in the franchise fee. There is no separate consulting line item.
We survey the area with you and sign off the site before you sign a lease.
Equipment, utensils and first stock, delivered as one package.
Hands-on training for you and both staff, covering prep, service and cash.
An ongoing point of contact for the day-to-day, not a ticket queue.
Approved suppliers and negotiated rates, so you never source blind.
New drinks and seasonal items developed centrally and rolled out to you.
Listing, menu and pricing on both platforms, set up for you before you open.
Our Roots
Milky Ma is the milk-beverage brand from Dav & Mel Hospitality, the Chennai group behind We Chai and We Crunch. Between them those two brands run more than 50+ outlets across India, which means the systems behind a Milky Ma counter- sourcing, training, launch, delivery onboarding- were not invented for this brand. They were inherited from brands that already proved them.
The best advantage of a Milky Ma franchise is that the brand has already done its own marketing. The name and its value are recognised, and it is growing quickly in Indian food and beverage on the back of a menu with real variety- there are already 50+ outlets across the country.
The product is deliberately narrow and deliberately South Indian. Rose milk and badam milk are drinks people already know, already trust and already buy without being sold. Around them sits a short snack menu- momos, fries, sandwiches, falooda- that fills the hours between the morning and evening milk peaks and turns a thirty rupee drink into a two hundred rupee bill.
For a franchise partner that adds up to a small, fast, unfussy business: a hundred square feet, two people, one kitchen, and a menu that sells from open to close.
Find us
We are opening this territory now. The first partners get the pick of the locations.
We are signing partners here now, which means the territory you want is almost certainly still free. Tell us your city and we will check.
Open the first oneGallery
Stores, drinks and launch days. Add your own once yours is open.
FAQ
Still not answered? Call us. A real person picks up.
Last thing
Territory is exclusive within 1 km, and we allot it in the order people ask. Two minutes now decides whether the Madhya Pradesh location you have in mind is yours.
Call +91 98943 38220Contact
Head office is in Kolathur, Chennai. Call, email, or come and see the flagship.
1st Floor, 36/37 Redhills High Road, Samdariya Colony, Kolathur
Chennai - 600099
